Gartner Hype Cycle reports offer key insights and research to inform tech buyers. It reveals critical elements like business impact, benefit rating, Sample Vendors, and time to mainstream adoption.

The Gartner Hype Cycle for Data Security Technologies touches numerous areas within this ecosystem. The Gartner Hype Report named PKWARE as a Sample Vendor for “Format-Preserving Encryption” and “Data Classification.”

Gartner experts scoped out a variety of categories relating to data security controls, including:

• AI
• Data residency, privacy regulations, and breach response
• Data discovery, categorization, and classification of structured and unstructured data
• Privacy-enhanced technologies and cryptographic controls
• Data processing and analytics across endpoint, application, and storage layers
• Multicloud platforms with multifunctional data security features

The Hype Cycle highlights the maturity, relevancy, and adoption rate of technologies. That’s information that CISOs and CIOs need to prioritize investments. With in-depth reviews that showcase importance, innovation, and possibilities, we believe it’s a must-read for data security leaders.

Get your copy of the report today.

Gartner, Hype Cycle for Data Security Technologies, Andrew Bales, 10 July 2025. Gartner and Hype Cycle are trademarks of Gartner, Inc. and/or its affiliates.

Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.